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gen to put a discount or special offer on a site and don’t know if that is ethical. A good friend of mine suggested that I look into signing up for an affiliate marketing program. These programs pay you for every person that you refer to the company website. Without further ado, I’ll explain my process for selecting the best lead generation marketing campaign for a business. The Ebook of the Day: Demystifying Email Marketing: i started the search with the goal of writing a e book to sell online. Luckily, I found one that had been written by an affiliate marketer who was already earning a full-time income from his e book. I copied his entire process and put it in the form of an e-book. It isn’t always easy to get into your niche market but it is a great place to start. Once you have a good base of readers, you can start writing content that is tailored towards that audience. From there, you can write about other similar topics that your audience is interested in. The Ebook of the Day: Demystifying Email Marketing: The web is massive, and there are countless marketers out there. But when it comes to targeting your audience, there are two major segments: direct and indirect traffic. Direct traffic comes from search engines, referring sites, and other sources. Indirect traffic can come from search engines, referring sites, link referral, or email. When creating a strategy, segment your traffic into these two groups, and determine your main focus with each. Where is your traffic coming from? I’ve provided a graphic that explains the difference. So where are your visitors coming from? The majority of web traffic comes from search engines. Take a look at the graph below. You can click on any of the bars to find out more about your traffic. Now that we have an idea of the traffic that we are generating, we need to determine where to spend our time. This is the golden rule of marketing: If you have a low budget, then your goal should be to focus on your affiliate marketing program. However, if you have a larger budget, then you need to allocate some of that to paid advertising. In terms of tracking your traffic, I’ve found Analytics to be very useful. It is free to sign up for, and very easy to use. So, do yourself a favor and check it out. See you tomorrow. What is a short piece of text that you can use in place of 847798691e